A dealership-specific guide to test drives, CRM handoff, and showroom-to-follow-up workflows.
Dealership teams lose deals when the test drive ends, the salesperson changes desks, or the customer leaves with too many cards and too little context. NFC business cards help keep the relationship attached to the right rep.
The most common loss points are after the first walkaround, after the test drive, and after the customer says they need to think about it.
If the rep’s contact details are buried in a paper card, the follow-up window can close before the customer reconnects.
A dealership workflow should let the rep capture the contact, attach the right notes, and move the lead into the CRM without duplicate data entry.
TapTagg can sit in front of that process and make the capture moment easier.
For dealer groups, reusable digital profiles help maintain continuity across rooftops and staff changes without reprinting every time someone moves.